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At Magnetism, we know the best method for attracting customers to your business is through organic marketing efforts, or search engine optimisation (SEO).
Customers that are earned rather than paid for will create the most value for you.
Why is this?
People trust Google.
It's in Google's best interest to provide the best answers to every single question that is typed into their search engine.
More and more people are using the internet each year, and consumers trust search engines like Google more than any other information source that is available to them.
So, it's important to build your organic presence and your relationship with Google and other search engines by investing in SEO.This is why I started this agency; because by providing affordable SEO services to a business like yours, you will be able to find some of these valuable customers and you will make more sales!
In many instances, SEO is the least invested channel in a company’s marketing budget, yet it is the biggest source of Internet traffic.
40% of all Internet traffic comes from search engines and 45% of online transactions start with a search - that's substantial!
Still, there are a lot of businesses who don't invest in it at all. I have seen this with my own eyes, yes, I have indeed!
I think this is mainly due to SEO being a nebulous topic for most of us, because the search engines use these complex algorithms that determine where your site is displayed in their search results, and there is a lot going on behind the scenes to make it all work.
Some of the ingredients are known to us while others remain hidden.
They are hidden so that anybody competing in search has an equal opportunity.
But it also means that it often ends up being misunderstood.
So a lot of the time SEO is neglected.
And therein lies the opportunity.